Posts by Webby Maestro
View Stress as Helpful to Performance (and Live Longer)
This blog post is inspired by Semih Yağcıoğlu. Semih develops software in Ankara, Turkey. Semih caught my attention after he followed me on Twitter. As I perused Semih’s stream of tweets, I came across his tweet referencing Psychologist Kelly McGonigal’s TedTalk: How to make stress your friend. This talk took place in Edinburgh, Scotland in June of 2013. How you think about stress matters: Viewing…
Read MoreAt The Edge – Avoiding The Law Firm Fall
These two guys, Roger Hayse and Andy Jillson, are my clients. They each bring a unique perspective to the change being experienced in the legal industry, and specifically, to law firms facing transitional issues. Prior to forming their law firm consultancy, Roger and Andy participated in building a strong regional firm; experiencing the near collapse of the same firm;…
Read MoreHow Do You Hold the “Leash of Leadership?”
The baby I cradle today is tomorrow’s warrior. Viggo is a Nordic boy’s name meaning “warrior.” The Icelandic variant means “one who lies in a cradle.” Every great warrior — even Alexander the Great — was cradled. This 8-week old puppy is no different. He’s a Leonberger. He could top out at 140-150 pounds in 2-3 years. I won’t be a match…
Read MoreApplying the Right “Shade” of Pressure
Years of leading businesses, training in martial arts and playing tournament golf, teaches me that: Applying the right shade of pressure is key to unleashing top performance. My personal goal is to make “performing under pressure” a habit. I believe that the right mix of practice, experience, sound fundamentals and solid coaching make this attainable. This is…
Read More“Where There is Ink, There is Envy” — SEO is Dead!
Every professional “…should be delighted to hear…that the old-fashioned concept of SEO is deader than last week’s sandwich.” In fact, the “bullhorn of radio, television, print and other one-way interruptive marketing approaches are quickly losing efficacy” and that’s an opportunity for you. Today’s marketing is much more “ambiguous, subtle, and not nearly as heavy-handed as it has been in the past.” So,…
Read MorePrint-Version of Encyclopedia Makes Comeback
This 1-minute video might be about the: Importance of having business insight, Havoc wreaked by poor communication, or; Problems with focusing on the wrong metrics. Frankly, I don’t care what Adobe’s video is about. I’m sharing this video because it’s funny. Enjoy:http://www.youtube.com/embed/TZXUq7Pln3g?feature=oembed The lesson? When your content or marketing (E.g. via blog, tweet, video, Linkedin update, etc.)…
Read MoreSocial Media Policy 101: “Be smart. Don’t be stupid.”
Flash Back A couple weeks ago, I’m in Philly for a speaking engagement (and a Jimmy’s cheese steak). I had a chance to meet with some of my clients. A managing partner at one firm and a marketing pro from another asked me my thoughts on social media policies. I shared some high level thoughts…
Read MoreIn Business Development — Who Knows What You Know — Is a Big Deal
This guest post is authored by an exceptional business development coach focused on helping lawyers. He’s also a friend and my client for which I’m grateful.His name is Cordell Parvin and his 36 years as a practicing attorney sets him apart from other lawyer coaches as his teachings are based on firsthand experience.Today’s post helps you understand the art…
Read MoreLawyers: Don’t Be Toast or Even Worse — Burnt Toast
As a lawyer, your digital footprint should create a positive first impression or chances are you’re toast. And, if you don’t have any “toehold” online then your toast is burnt. Why? These days all client and potential clients can be reached via social media and social networking channels. In fact, 98% of business decision-makers read blogs, watch peer videos, and listen…
Read MoreMillennials’ Reliance on Social Disrupts All Areas of Business
If you’re a professional doubting the importance of having a strong online presence then you may not be in sync with your future clients. Here’s some advice: “Take time to engage with us. Don’t just push your message, but listen as well. Social media networks make this very easy for you but they’re often misused…
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